An experienced, results driven professional with a successful background in Brand Development, Marketing and Communications with extensive experience in developing and leading strategic and tactical marketing plans across blue-chip, corporate, SME and charity sectors in highly competitive and fast changing markets. Commercially minded with excellent budget and P & L management focused on the bottom line to ensure KPI/ROI successfully met. Creative, with a proven track record in NPD of developing concepts from zero to market launch. A collaborative team builder that leads, manages, motivates, develops and supports others to high performance. Considered forward thinking and creative; able to spot trends and opportunities, create and implement strategy; minimising risk and enhancing outcomes. Proven at delivering results; particularly growth, revenues and optimising profits; taking ownership of objectives, creating strategies and seeing them through implementation to delivery. Successful at exploring new programs, building new product propositions, as well as breaking into new verticals where an organisation had previously limited presence.
Senior Marketing Management/ Brand Management/ Communications / Campaigns