Food / Beverages
Results driven Brand Champion with over 25 years marketing and commercial experience in international FMCG businesses. A proven leader with a sound strategic outlook, coupled with extensive hands on experience and well versed in dealing with a wide range of stakeholders. Passionate and creative about success, whether a market leader or a challenger brand. Well accustomed to optimising both significant and more limited budgets, using both traditional and digital solutions. A dedicated people advocate who seeks to coach, inspire and motivate both internal and external teams.
Relishes challenge in an environment where initiative, effective decision making and innovation are appreciated and rewarded. Holds a strong belief that the most successful brands and therefore marketers are those who truly know, understand and positively disrupt their consumers (and customers).
I have had the pleasure to work with some amazing food & drinks brands across Ferrero, Nestle, United Biscuits and Anheuser Busch as well as being part of a start up business.